Sisters & Co

Sisters & Co

As one of the largest luxury eCommerce retailers in New Zealand, Sisters and Co had outgrown their email marketing platform Mailchimp—built for small business. Klaviyo and email automation was going to make speaking to their customers faster and easier.

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Sisters & Co
  • Klaviyo Integration (from Mailchimp)
  • Email Automation
  • Email Template Design & Build
  • Segmentation
  • List Cleaning
Brief

Nurture a fatigued database, redesign email templates, and automate communications based on website and purchase behaviour.

The Solution

As the brand and luxury product offering grew, the need for a customised communications solution increased. Klaviyo offered the perfect solution, with more intuitive targeting options putting the customer at the centre of every piece of communication. 

By setting up automation flows, building out email templates, and segmenting their audience, we were able to increase the average revenue per email subscriber, reduce spam feedback, and increase overall eCommerce revenue.

What we did
  • Klaviyo Integration (from Mailchimp)
  • Email Automation
  • Email Template Design & Build
  • Segmentation
  • List Cleaning
Sisters & Co
Results

$11

Monthly revenue per subscriber

256x

Return on ad spend

106%

Increase in returning visitor revenue

67%

Increase in overall revenue
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Sisters & Co
What our client said

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